63. Balancing substance & success in business with Beth Crittenden
Beth Crittenden is a financial guide, helping individuals and profitable business owners alike to get clear with their finances. She helps people with budgeting, bookkeeping, and managing the inherently unpredictability of small business income.
Advocating a balance between substance and success in business, Beth returned to the show and shared her perspective on how to determine if a business idea is successful, emphasizing the importance of defining personal success criteria rather than simply focusing on profit or website quality.
Beth discussed her background transition from teaching to financial consulting, explaining how she developed her business organically over five years after losing her previous career. Beth emphasized treating business building as a marathon rather than a sprint and highlighted the value of maintaining a spiritual or growth-oriented mindset in business interactions.
She advised new business owners to give themselves grace and time to develop, noting that wearing multiple business hats requires adjustment periods that traditional employment doesn't account for.
Website: https://bethcrittenden.com/
Instagram: @HiBethCrittenden
LinkedIn: https://www.linkedin.com/in/bethcrittenden
Also mentioned during the show:
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